Asus and Microsoft Team Up for Next Mobile Phone
Asus has been pretty successful in the computer industry. The electronics manufacturer has a very successful line of net books that use the Intel Atom processor which has allowed them to create smaller devices with pretty good hardware. The Eee PC line of net books has been doing well in the laptop industry. With mobile phones however, Asus still has a long way to go. Recent tie-ups have resulted with a couple of Garmin-Asus devices. The phones are impressive, but still lack that extra factor that would make them stand out in the large crowd of HTC, Motorola, Samsung and others.
Now, it looks like a timely tie up with Microsoft will be changing the way we look at Asus mobile phones.
Reports are in; Asus will be manufacturing a Microsoft branded smart phone that will be using the Windows Phone 7 series.
Windows Phone 7 is shaking up the mobile phone industry since it was shown off at the Mobile World Congress held in Barcelona, Spain. Microsoft tech head Steve Ballmer led the team as they showed off the current work in progress and how they are planning to turn the Android and the iPhone OS into static and obsolete looking interfaces.
Some critics have said that there was so much going on in terms of animation, but from a user standpoint, everything flows so smoothly and cohesively in the initial demos that it is hard to imagine what could be wrong.
The bleeding effect on the edges of the page not only add a futuristic edge to layout, it also serves as a subtle sign that there is more content to be seen by panning around. Expect to see some groundbreaking new features once the OS is ready for commercial release.
For more info on the Asus-Microsoft connection, go to Mobile Choice UK.
