Best Phone Blog

In what might have been one of the scariest weeks for millions of addicted Zynga games players, there is no longer any need to worry about the closure of Farmville, Café World, Mafia Wars and the many other Zynga game apps on Facebook.

Last week’s news that Facebook would be changing its developer policies did not seem like much of a big deal until Zynga started complaining about the 30% price cut for Facebook. With the implementation of the new Facebook credits system, the social network will have full control and records of any and all online transactions done within their system. While some users have been worried that Facebook will be tracking their purchasing preferences (and they certainly will in order to build an even more thorough customer profile for advertisers), the real big issue came when Zynga announced that they are considering to leave Facebook unless the new policies are either dropped or altered.

Many industry experts however, failed to see the value of Zynga’s bluff. The game developer had no social network of its own, even if they can easily set up their own gaming network site and carry over all user progress from Facebook users, they will not be able to import the Facebook network itself –and the presence of that network is what makes playing Facebook games so addictive.

At the same time, Facebook also owes a lot to Zynga games, their addictive and gameplay nature often requires a user to log in several times each day in order to make a good progression –increasing the amount of time users access the social networking site. It is believed that Facebook managed to surpass Google in terms of web use and access because of this.

So far, Facebook and Zynga are keeping quiet about the new terms of agreement that the two companies have settled in their recent meeting, though it has been let known that the two parties are now part of a five year strategic partnership.